Hins Cheung is a leading Hong Kong singer, songwriter and record producer. Since he launched his first album My Way in Hong Kong in 2002, he has produced more than 30 albums, with numerous songs reaching the top of the chart. In 2006 he won the Golden Best Singer-writer Award at the Ultimate Song Chart Awards Presentation.

His album "My 1st Collection" sold over 30,000 copies in 2008 and won the local Platinum Record Award, which has been the last of its kind ever since up till now.

He is never complacent with his achievement and always challenges himself by taking up different music projects. This year, he works with classical orchestras so as to give new life to pop music and offer a new way of appreciation. He has also taken over Avon Recording Studios to help promote recording of better quality and preserve the heritage of the local music industry.

In 2017 the London College of Music and SABI University confers upon him the degree of Honorary Master of Music and Executive Doctor of Business Administration in recognition of his contributions to the art of music.